Did you know that the Founder/CEO of Carol’s Daughter hair products is a member of Sigma Gamma Rho?
Lisa Price was inducted at the sorority’s Northeastern Regional Conference in Charlotte, North Carolina on April 22, 2016.
“We are elated to have Mrs. Price join our sisterhood. She is an amazing business woman who is committed to community service. Her story of success is inspirational,” Bonita M. Herring, the then International President of Sigma Gamma Rho said in a press release issued by the sorority. “Mrs. Price’s leadership and determination make her an excellent role model. We are proud to welcome her into our sisterhood.”
“Price transformed her hobby of mixing fragrances and creams in her home into a beauty empire. She started a company with a hundred dollars, her kitchen and a notion that people should follow their heart,” the press release states. “The business grew from Price selling products at flea markets to setting up shop in her living room. She officially established Carol’s Daughter, named after her mother, in August 1994. Celebrities like Jada Pinkett-Smith, Erykah Badu and Halle Berry are some of Price’s loyal customers.”
In 2014, Price sold the company to L’Oréal. She is still dedicated to the Carol’s Daughter brand and continues to play an integral role in the product development process.
Price believes in family and giving back to the community. “I’m proud to be Carol’s daughter. I’m proud to be Gordon’s wife. I’m proud to be mother to Forest, Ennis and Becca. And I am proud to be your soror,” she stated.